Privacy Policy
This Privacy Policy describes how Vibelets, Inc. (“Vibelets”, “we”, “us”, or “our”) collects, uses, discloses, and protects your information when you use our software-as-a-service (SaaS) platform, applications, and related services (collectively, the “Service”). Vibelets is committed to transparency, accountability, and compliance with international data protection laws such as the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act of 2018 (“CCPA”), as amended by the CPRA.
1. About Vibelets
Vibelets is an AI-powered marketing tool that helps individuals and teams build, optimize, and analyze digital campaigns using modular components (“Viblets”). Our platform is used globally and designed with privacy and ethical AI at its core.
2. What Information We Collect
We collect personal and non-personal data, either directly from you or automatically through your use of the Service.
a. Information You Provide to Us
Account Registration: Full name, business name, email address, password, country
Billing Information: Payment card details, billing address (handled securely via a third-party processor)
Support Requests: Correspondence and support content
User Content: Campaign data, uploaded media, notes, feedback
b. Automatically Collected Information
Usage Data: Log data, feature interaction, clicks, timestamps
Device Data: IP address, browser type/version, operating system, screen resolution
Tracking Technologies: Cookies, pixels, web beacons, local storage
c. Third-Party Sources
API integrations (e.g., Facebook Ads, Google Ads) may provide us campaign performance data
Authentication providers if you use Single Sign-On (SSO) (e.g., Google)
3. How We Use Your Information
We use your personal data for the following purposes, in accordance with Article 6 of the GDPR and relevant CCPA provisions:
| Purpose | Legal Basis (GDPR) |
|---|---|
| To provide and maintain our Service | Performance of a contract (Art. 6(1)(b)) |
| To process payments | Legal obligation & contract |
| To improve AI-generated campaign insights | Legitimate interests (Art. 6(1)(f)) |
| To analyze usage trends | Legitimate interests |
| To communicate with you (support, updates) | Consent or contract |
| To ensure security and detect fraud | Legitimate interests / legal obligations |
| To comply with laws | Legal obligation (Art. 6(1)(c)) |
4. How AI Uses Your Data
Our platform uses AI/ML technologies to generate insights, recommend content structures, and optimize engagement predictions. Human judgment remains essential — the AI does not automatically publish or deploy campaigns.
Key AI interactions:
Analyzing tone, creative structure, and predicted engagement
Recommending optimized campaign “Viblet” combinations
Aggregating performance benchmarks
We do not use your data to train third-party AI models. Our models may be fine-tuned internally for quality improvement in a privacy-preserving manner.
5. Data Sharing & Disclosure
We do not sell your data, and we do not share it with third parties except under these conditions:
a. Service Providers
Trusted subprocessors for:
Cloud infrastructure
Analytics
Payments
Communication (e.g., Intercom, SendGrid)
All subprocessors are bound by data processing agreements compliant with Article 28 of the GDPR.
b. Legal Compliance
We may disclose your information to regulators or law enforcement if legally required under applicable laws (Art. 6(1)(c) GDPR).
c. Business Transfers
If Vibelets is involved in a merger, acquisition, or asset sale, user data may be transferred as part of that transaction with appropriate privacy safeguards.
6. International Data Transfers
If you are located in the European Economic Area (EEA), we may transfer your data to countries outside the EEA. When we do, we ensure appropriate safeguards are in place:
Standard Contractual Clauses (SCCs) approved by the European Commission
Data Processing Agreements with adequate protections
Regular assessments of vendor practices
7. Data Retention
We retain your personal data only as long as necessary:
| Data Category | Retention Period |
|---|---|
| Account Information | Until account deletion or 3 years after inactivity |
| Billing Records | 7 years (to comply with financial regulations) |
| Campaign Data | Up to 24 months after campaign conclusion |
| Support Tickets | 2 years |
You may request deletion of your data at any time (see Section 9).
8. Your Privacy Rights
For EEA / UK Residents (GDPR)
You have the following rights:
Right to access your data (Art. 15)
Right to rectify inaccurate data (Art. 16)
Right to erasure (“right to be forgotten”) (Art. 17)
Right to restrict processing (Art. 18)
Right to data portability (Art. 20)
Right to object to processing (Art. 21)
Right to withdraw consent at any time
You may lodge a complaint with your local data protection authority
For California Residents (CCPA/CPRA)
You have the right to:
Know what personal data we collect, use, and share
Request deletion of your personal data
Opt-out of “sale” or “sharing” of data (we do not sell data)
Limit use of sensitive personal information
Non-discrimination for exercising privacy rights
To exercise any rights, please email: [Insert contact email]
We will respond within 30 days (GDPR) / 45 days (CCPA), with possible extensions as allowed by law.
9. Cookies & Similar Technologies
We use first- and third-party cookies for:
Session management
Analytics (Google Analytics, etc.)
Feature customization
A/B testing
You can control cookies via your browser settings or consent banner.
See our [Cookie Policy] for detailed information and opt-out mechanisms.
10. Security Measures
We follow industry best practices to protect your information:
End-to-end encryption for data in transit (HTTPS/TLS 1.2+)
Encryption at rest (AES-256)
Role-based access controls
Regular security audits and penetration testing
Multi-factor authentication (MFA) for admin access
Despite our efforts, no method of transmission is 100% secure.
11. Children's Privacy
Vibelets is not intended for users under the age of 16. We do not knowingly collect or process personal data from children. If we become aware of data collected from a minor, we will promptly delete it.
12. Changes to This Privacy Policy
We may update this Policy to reflect changes in technology, law, or our practices. When we do, we’ll notify you via email or in-app notice. Your continued use of the Service after such changes constitutes your consent to the updated terms.
13. Contact Us
To ask questions or exercise your rights, contact our privacy team at: support@vibelets.com
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